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DMFest Preconfence Meetup

It is a great evening at Text100 today as I am invited to attend the DMFest Preconference Blogger Meetup, where I am able to meet up with some of the most talented entrepueroer and bloggers of the Singapore Web 2.0 circle. Among the attendents are Chris Jones from Magma Studios, Philip Morgan from Muvee, Coleman Yee, Tech65 bloggers Daniel and NTT, Walter Lim of yesterday.sg

The meetup kicked off by a series of introduction by Ivan Ho, who is running the Digital Media Festival, as well as Anthony Fu, who gives us more insight of the purpose and the schedule of the main event proper on the 30th and 31st of October. The purpose of the meetup is to allow the speakers and the blogger community of singapore to meet up and network, as well as to give us a quick showcase of some really nice user generated movie, one of which titled “Big Buck Bunny“, which is really very impressive!

The main part of the meetup evolves around the discussion of “User generated Content (UGC) , in particular in Singapore, as well as the viability of both the publisher and the platform provider to generate revenues via UGC. This spawn into very interesting discussion among the attendees. Some discussed points includes:

1. Very few publisher of UGC produce content of high quality (regarding of blogs, videos, etc). These talented publisher might then move into mainstream publisher. For the rest of the publisher, many of them might not get noticed or is of lesser value to advertisers. Thus, we get a lot content that advertisers are not interest of.
2. The floor is getting lower and the ceiling, higher. With blogs going mainstream and everyone having a camera phone and the advent of HD consumer cameras, more and more people can produce videos and content of their own. On the other hand, it is getting harder and harder to actually make oneselves notice in this “sea of content”
3. Hits != Quality Content. Some publisher of UGC will create videos / hate posting that is for the sole purpose of hits and traffic. The content however, is not of real value. Thus, having high hits is not a good measure of good UGC.
4. UGC means differently for different users. For some users, privacy is more important than getting as much exposure to it as possible. This will result in the needs for channels, groups and privacy control. In such an environment, how can platform providers monetize from the content?

Summary
In short, we have a very quality discussion of over 2 hours on these topics and I have to thanks text100 and DMFest for making this possible. I hope that we can have more discussion over the questions and issues we have risen and have a fruitful discussion during the main event itself. Oh yes, I managed to give Seesmic Stickers to all who attended too.

I am looking forward to DMFest at the end of this month!

The DMFest Preconference Meetup - Round up by expertria.com, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial 3.0 Unported License.